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No expense spared.”, Zachary used both the magazine’s oversize spreads and liberal white space to let his artwork breathe. Back home the family often saw Brodovitch, who smoked through a cigarette holder and kept a pet bull on his Main Line farm. To then meet and work with the authors, artists, and photographers—many of them famous—was a thrill that never got stale.” Read on to learn about the book and the legendary magazine it celebrates. No one should come to New York to live unless he is willing to be lucky. When Gauthier Borsarello starts mulling over a new season, he always starts by wearing vintage for a spell. “It was a dismal magazine with all of the talent gone.”. It was an intriguing way to put together a magazine. Slim Aarons, meanwhile, fought a rear-guard action. Bahina Jewels present a carefully curated collection of fine jewellery. *Holiday’*s dreary offices belied the clubby atmosphere generated by the rakes who boozily edited it and slept their way through the steno pool. “Are they going to redecorate?”, “No,” Zachary replied calmly. Adrian Taylor once had lunch with Zachary in a Sausalito restaurant owned by Sally Stanford, a former madam who would later become the mayor. So were ever more luxurious hotels, tour groups, vacation packages, and travel agents. ), and, just for kicks, “A Capsule History of Tobacco.”, “The breadth of the articles was pretty astonishing,” observes Lieberman. Off to Alaska! Patrick appointed Frank Zachary as art director in the early 1950s, and Zachary helped expand the magazine’s roster of photographers to include Arnold Newman, Elliott Erwitt, and Tom Hollyman. For fall, the collection is filtered through a very specific prism: the legendary couple Françoise Hardy and Jacques Dutronc, in England, in the late ’60s. The magazine, which was founded in 1946 by publishing magnate Cyrus H.K. There wasn’t time to be fussy about all of that; White had a job to do. Patrick and Zachary had a shared appreciation of graphic artists. But the biggest tool in the Holiday arsenal was a visionary art director who became as much a publishing icon as the magazine itself. Holiday may not be remembered as one of the most important titles in the canon of publishing, but it was certainly one of the most transporting, the ultimate wish book. A single flight of planes no bigger than a wedge of geese can quickly end this island fantasy, burn the towers … cremate the millions.”. “What amazed me about it, other than how beautifully designed it was, [were] the huge names that wrote for Holiday: Cheever, Hemingway, O’Hara,” says Josh Lieberman, a Brooklyn archivist who in 2011 looked back on Holiday in an impassioned online appreciation for the Paris Review Daily. Borsarello and Franck Durand, the mastermind behind Holiday Boileau, consider the brand to be less about fashion than a journey through time and space. It would become not only one of the most famous essays ever composed about the island of Manhattan but perhaps the finest. The son of Croatian immigrants, Zachary had transcended humble beginnings in Pittsburgh—his father had been a steelworker—to forge a career in publicity and journalism. (By comparison, Fortune, in those years, sold more than 300,000 copies each issue; *Esquire’*s audience would climb to 875,000.) The brand encapsulates the life-long dreams of founders Annick Jordi und Noëlle Vieillard-Jordi, with the name, bahina, stemming from the Hindi for ‘two sisters’. But at its core “Here Is New York” is a very beautiful love letter. “If you watch Mad Men,” says Adrian Taylor, who was hired as an art assistant in 1952, “it wasn’t far off the mark.”. (The rent on a comfortable three-bedroom Manhattan apartment was roughly $200 a month.) “Frank, what happened?” he asked. Ad Choices, The travel bible—America’s first—was a printed playground of work by Henri Cartier-Bresson, Slim Aarons, Ludwig Bemelmans, E.B. For a Barbour-style coat, Borsarello took cues from his own, transposing checks from the lining to the outside. The material on this site may not be reproduced, distributed, transmitted, cached or otherwise used, except with the prior written permission of Condé Nast. Holiday shopping can be a bit daunting, but with an Allure-curated list of beauty options, gift sets, and free two-day shipping for Prime members, … The resultant 7,500-word treatise, titled simply “Here Is New York,” was published in 1949. We believe these four are good editors.” Among the ad’s 56 signatories were Cleveland Amory, V. S. Pritchett, Stephen Birmingham, Sean O’Faolain, John Steinbeck, William Manchester, Laurens van der Post, and Arthur Miller. Little good it did. But, in 1964, tragedy would ground their flight. He spent weekends at his beachfront spread in Quogue. He doesn’t say much anymore. To wit: For this particular showroom visit he was sporting an old red felt jacket plastered with Boy Scout patches. White on retirement; an essay by Angell on sports; and a photo portfolio from Edward Steichen. His charm oozed through twinkling eyes and devilish wit. “And I would try to keep up with him, then pour him into bed. The day Ted Patrick took an urn for the hearse. “The concept was basically to get famous authors who had maybe one or two weeks in between their books or projects to go and travel and write glorious pieces,” says John Lewis Stage, a photographer who circled the globe taking pictures for Holiday. “And [the poet] Robert Peterson would come in with grass almost sticking out of his shoes. A revolving door of executives would come in, each promising to turn the company’s sagging fortunes around. The magazine, which was founded in 1946 by publishing magnate Cyrus H.K. During the decade, Holiday's editors also produced incredibly in-depth single-topic issues on New York, Italy, Africa, and South America. “The idea comes out of the conversation.” He offers little more, the iridescent raconteur now as measured and mute as a Zen sage. The writer E. B. He lived in an apartment in the fashionable Barclay Hotel facing Philadelphia’s posh Rittenhouse Square, where his closet was lined with rows of Turnbull & Asser shirts and Rogers Peet suits. © 2020 Condé Nast. But its legacy remains intact. Our website, archdigest.com, offers constant original coverage of the interior design and architecture worlds, new shops and products, travel destinations, art and cultural events, celebrity style, and high-end real estate as well as access to print features and images from the AD archives. © 2020 Condé Nast. “We knew very interesting people,” Zachary’s daughter Amy recalls. “I see the Holiday people are here,” Stevenson remarked dryly, “but I don’t see anyone from the Post.”, In America, the years after World War II were ones of dizzying possibility, an ideal time for a publication whose raison d’être was to offer armchair access to locales that were now accessible to the masses. But his true brilliance may have come from how loose he kept the reins on the illustrious lineup of photographers and illustrators he tapped to bring *Holiday’*s evocative stories to life.

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